India Is One Of The Most Active Countries for Threads Globally

Key Takeaways – Threads has over 175 million monthly actives. – India is one of the most active countries for Threads. – Popular tags and topics in India include film, TV, OTT content, celebrity-related conversations, and sports. – Over 50 million topic tags have been created globally.

Popular Tags and Topics in India Film, OTT & TV Content: – #GunturKaaram, #Kalki2898AD, #HouseofDragon, #KotaFactoryS3 – Shark Tank India, Indian Idol 14 Celebrity Conversations: – #BTS11thAnniversary, #AditiRaoHydari, Darshan Thoogudeepa, Margot Robbie Sports: Cricket: #T20WorldCup, #IPLPlayoffs, #WPL2024 Football: #Euro2024, #Messi, Sunil Chhetri Tennis: #CarlosAlcaraz

Bowled Over by Cricket – Cricket reigns on Threads in India. – Players: Rishabh Pant, Ravindra Jadeja, Akash Chopra, Suresh Raina – Experts: Ridhima Pathak, AB de Villiers – Events: T20 Cricket World Cup, IPL, Women's Premier League 2024 – Over 200 creators shared updates about the IPL season.

Media and Content Creators on Threads Media Usage: – Increased use of videos and photos in posts. – In-app camera and Photography Threads community. Content Creators: – Creators using Threads for different interests or niches. – Examples: @tarini_shah (fashion), @shrayraitiwari (memes).