Highlights

• Meta is introducing a feature to link WhatsApp to the Main Accounts Center.
• It will allow seamless integration across Facebook, Instagram and Meta Quest.
• Users can cross-post WhatsApp Status updates as Stories on Instagram and Facebook.
• They can also use Single Sign-On to log in to multiple apps with a single account.
• The global rollout may take months with options appearing in app settings.

Meta has been working on creating an ecosystem of all its apps for a more interconnected user experience. Recently, the company announced a new feature that will let users connect their WhatsApp accounts to their Accounts Center. Here’s everything you need to know about the new update.

This hub was introduced in 2020 and it allows users to manage their connected experiences across Facebook, Instagram and Meta Quest accounts.

With this integration, users will be able to do the following –

• Cross-post WhatsApp Status updates as Stories on Instagram and Facebook eliminating the need to post multiple times.
• Log in to multiple apps using a single account with the “Single Sign-On” feature, which lets you use your Facebook account to log into Instagram, for example.

Adding WhatsApp to the Accounts Center is completely optional and turned off by default. Importantly, Meta reassures users that their WhatsApp messages and calls will remain end-to-end encrypted, even if they choose to connect the account.

Meta is also working on expanding Accounts Center functionality. Soon, users will be able to manage additional features like avatars, Meta AI stickers and Imagine Me creations directly through the hub.

The WhatsApp integration will be rolled out globally, but it could take months before it reaches everyone.

Once available, users will find the option to connect their WhatsApp account in the app’s settings. You might also see the integration option when performing actions across accounts like reposting a WhatsApp Status on Instagram or Facebook.

FAQs

Q1. What is the new feature Meta is introducing for WhatsApp?

Answer. Meta is introducing a feature that allows users to link their WhatsApp account to the Accounts Center, enabling seamless integration across Facebook, Instagram, and Meta Quest.

Q2. What functionalities will be available with the WhatsApp integration?

Answer. Users will be able to cross-post WhatsApp Status updates as Stories on Instagram and Facebook, and use the “Single Sign-On” feature to log in to multiple apps with a single account.

Q3. Will WhatsApp messages and calls remain private if linked to the Accounts Center?

Answer. Yes, even if users choose to connect their WhatsApp account to the Accounts Center, their WhatsApp messages and calls will remain end-to-end encrypted.

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