Tag: Adjust

Consumer/Market Insights

Mobile app installs and sessions climb on Valentine’s Day

Valentine's Day, the day to celebrate love and our loved ones, is fast approaching. While a typical Valentine’s Day may entail having a romantic...
In-Focus

Why Hyper Casual Gaming App Marketers Need Their Own Playbook

Mobile gaming is the largest and fastest-growing segment within the mobile app ecosystem, with more than 2.5 billion mobile gamers worldwide. Across the global...
Consumer/Market Insights

Mobile app growth up 31% in Q1 2021: Adjust

The mobile app growth continues to accelerate globally in 2021. After climbing 50% across all verticals year-over-year (YoY) in 2020, app installs are up...
Opinion

Battle Against Bots: Curbing Fake Listens and Bulk Streams

Every morning, millions of people wake up with a cup of coffee while listening to their favorite music — and there is a very...
Consumer/Market Insights

Mobile streaming enters mainstream, opening massive market opportunities for advertising

Over The Top (OTT) streaming has exploded during the global pandemic, according to a new report by app marketing analytics platform Adjust, further demonstrating...

Popular articles

Leaks

Qualcomm Snapdragon 8s Gen 4 Leak Reveals Specs, AnTuTu Score, Launch Timeline and More

Highlights Qualcomm’s Snapdragon 8s Gen 4 is tipped to...
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Artificial Intelligence(AI)

Google Unveils Gemini 2.5 – A Smarter AI Model That Thinks Before Answering

Highlights Google unveiled Gemini 2.5, an AI reasoning...
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Apps

Paytm Payments Services Discontinues Ties With Third-Party Platforms, Transitions To Direct Processing

Highlights PPSL will discontinue third-party payment orchestration platforms like...
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Apps

Instagram Teams Up with Schools to Tackle Online Bullying and Student Safet

Highlights Instagram's new School Partnership Program allows schools to...
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Apple

Apple’s WWDC 2025 To Kick Off On June 9, Apple To Unveil iOS 19 and More

Highlights Apple’s WWDC 2025 will take place online from...
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