Edtech Startups Archives ~ My Mobile India

It’s that time of the year when board preparations are at their peak and the struggle to get the right exam prep gets very important and challenging for students. While the shift in edtech trends has been evident in the recent past, from differentiated propositions ranging from preparation courses for competitive exams and curricular learning like boards prep to extra-curricular and STEM education, the vernacular space has not been able to get the attention in the edtech ecosystem. Here’s a list of five such edtech startups that are highlighting the vernacular approach in the much-sought edtech space. Vidyakul Founded in 2018, Vidyakul is one of its kind interactive vernacular e-learning platform that enables teachers to create online courses for K-12, JEE, NEET, AIIMS in tier-II and tier-III cities. Vidyakul is working on preparing study material, video lectures, study notes and online tests by analysing the last 10 years' exam papers and NCERT books with the best teachers across India. Vidyakul offers live lectures and pre-recorded courses (from Class 9-12 in Hindi, Gujarati, Marathi and Hinglish) to help state board students learn academics. Vidyakul witnessed that state boards students are 10 times more skilled as compared to CBSE students but when it comes to the quality of education, both in school & online learning they are far behind from others due to the mismatch in the language. The core principle of founding Vidyakul is to target these students with a vernacular online problem-solving solution. The startup brings teachers, professionals and experts from different fields across India to contribute to a bigger vision of increasing the literacy rate in the country making educational resources available to all students. Pariksha Founded in 2015 by Karanvir Singh, Utkarsh Bagri, Vikram Shekhawat and Deepak Choudhary, Pariksha claims to be India’s largest vernacular test preparation company, with operations across 11 states, with over 3.5 million users, of which 100K or 1 lakh are paid subscribers. Pariksha is a one-stop solution for all government exams including free daily tests, mock test series, preparation strategies and mentoring in 6 languages like Hindi, English, Marathi, Tamil and Bengali. Pariksha currently has content prepared by experts for exams in all the six different languages and they aim to prepare their students for actual exams by encouraging them to take up tests based on the exact pattern and time to make them learn to handle pressure and attempt for an exam in an optimal manner. Brainly Founded in 2009 by Michal Borkowski, Lukasz Haluch and Tomasz Kraus, Braily is a Poland-based edtech company with more than 150 million monthly unique users. The platform has diversified into regional languages such as Hindi, Sanskrit, Marathi, Telugu, Tamil, Gujarati, Kannada and Bengali, to make its online education more accessible to a wider audience. Brainly is a peer-to-peer learning community for students, parents and teachers across 35 countries including India to help solve their academic problems and to facilitate knowledge exchange. With Brainly, high-school and middle-school students from around the world come together to share knowledge and solve problems. Doubtnut Founded in 2017 by Tanushree Nagori and Aditya Shankar, Doubtnut is a multi-lingual doubt-solving platform that uses artificial intelligence and machine learning for image recognition, natural language processing and proprietary algorithms to provide video-based solutions. The startup offers live tuition classes, video lectures, test series, and other learning materials for classes 6-8, and test preparations for IIT-JEE and NEET. It has more than 2.5 million daily active users who spend on an average 600 million minutes per month on Doubtnut platforms. Their app offers solutions to more than 65 million questions monthly in nine languages for students of CBSE and 15 state boards. Its current user base comes from outside the top 15 Indian cities, with 60 per cent of the users studying in state boards where the typical medium of instruction is the local language. Classplus Founded in 2018 by Mukul Rustagi and Bhaswat Agarwal, Classplus is an edtech startup company transforming the world of education by powering educationists with the digital tools and resources which help them become future-ready. Their industry-first unified platform enables teachers and students to unravel their true potential across the country on a streamlined platform with their technology. So far, over 50,000 teachers have successfully set up their online teaching business through Classplus and over 7 million students across 1100+ Indian cities are using Classplus for interacting with their teachers.

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