Cashify Reveals Surging Demand for Refurbished Smartphones in India

Market Growth Significant Growth in 2023: – Cashify’s buyback business: 25% growth – Refurbished device sales: 444% increase in revenue Projected Growth:Refurbished segment projected to grow at a CAGR of 13.73% by 2028 Asia Pacific to contribute 47% of this growth

Leading Brands in Refurbished Market Top Performers (H1 2024): Apple: 38% growth in demand for refurbished smartphones – Other notable brands: OnePlus and Samsung Popular Refurbished Model: iPhone 11: Most sought-after refurbished smartphone across all price points above INR 10K

Changing Views on Refurbished Phones – Apple's share of refurbished sales jumped from 29% to 52% in 2023. – Other popular brands: Xiaomi (15%), OnePlus (11.7%).

Market Trends and Insights – The smartphone market experienced ups and downs in 2023. – Premium smartphone sales increased by 64%. – Cashify promotes affordable, quality refurbished phones.

Quote from Cashify CEO Mandeep Manocha, Co-founder & CEO of Cashify: “We are witnessing a transformative moment in the smartphone industry, driven by advancements in refurbishment processes and changing consumer preferences. Our goal is to set new industry standards for quality and value, responding to the increasing demand for trustworthy and affordable technology solutions.”