iPhone 16 Sales Expected to Match iPhone 15 Demand

– iPhone 16 shipments for 2024 expected to be around 89 million units. – This is slightly lower than the 91 million units shipped for the iPhone 15 last year.

– Shipments for the iPhone 16 will be more front-loaded. – More units will be delivered in August and September compared to the iPhone 15. – This front-loading is due to initial lower yields of the 5x zoom lens introduced for the Pro Max in 2023.

– Apple will prepare 15-17 million phones for the preorder launch period. – This number represents the total of all iPhone 16 models.

– iPhone 16 Pro Max is expected to be the most popular model. – It will have a 38% share of total shipments. – iPhone 16 Pro follows with a 30% share. – iPhone 16 will have a 26% share of shipments. – iPhone 16 Plus will have a significantly lower 6% share.